Development and at a low cost?
charukesi September 30th, 2005
The developing world. And within that, rural. Children and education. And women. This is where all emerging technology seems to be headed. Politically correct noises? Or just plain marketing widsom? And is this here to last - and deliver the promise of accelerated development in these countries? Or a bubble waiting to burst?
Yahoo studying rural needs, says BusinessLine. Speaking to Business Line at his Bangalore office, Dr Prasad Ram, CTO, Yahoo! R&D India, said that `livelihood-based’ offerings for the rural market would roll out by mid-2006. Right.
And a very interesting Sub-$100 laptop design unveiled. Professor Negroponte came up with the idea for a cheap computer for all after visiting a Cambodian village. His non-profit One Laptop Per Child group plans to have up to 15 million machines in production within a year.. Such optimism is actually scary - Professor Negroponte predicts there could be 100 million to 150 million shipped every year by 2007. What I found interesting in this product idea is the thought that seems to have gone in with respect to the needs of the end users (in this case, children from the developing world) - with all the associated problems - for instance, the laptop is designed to be sturdy and will have a hand crank for charging it - which makes immense sense given the power situation in most places where this laptop is targetted. Virtually indestructible, says the report further.
Not to forget mobile phones. Mobile market shifts its focus - to surprise, surprise, the third world. It could see an increase in cheaper, data-based voice services and a rise in voice-based messaging services. The latter will be particularly popular in areas of low literacy, the report finds. However, with mobile phones, there are regulalr reports of good work happening across countries (textually is fantastic with recording these activities).
Read about village phones for farmers in Uganda and about the Bangladesh mobile help-line for women which has recently won the gender and ict awards. I had recently blogged about two similar internet-based initiatives in India, one, the NCW portal targetted at women and the other, the popular echoupal for farmers.
Update : Low-Cost PCs for the Enterprise linked by Rajesh Jain on Emergic discusses many such initiatives, including Negroponte’s sub $100 laptop.
As things stand today, sub-$100 computing device (laptop/PDA/Palmtop/Smartphone) is a pipe dream. The Indian Simputer has the potential, but the volumes needed are really large for the cost to be really affordable. Volumes and volumes only is the reason Simputer is a non-starter.
[…] Bloggers in India were busy writing about economy, politics and their favorite form of entertainment: films. Rural India is the new market in India. Govindaraj Ethiraj has nicely summed up on what happens when companies decided to move their < a href=”http://datelinebombay.blogspot.com/2005/09/get-ready-to-be-bangalored-in-bombay.html/”> IT jobs from urban to rural areas. And here is something about whether development can take place at a low cost. Prof Sadagopan looks at how airlines are targeting the second-tier cities in India. Chutney Spears says that the Left Parties in India cannot walk straight.India’s choice for 2006 Oscars has created quite a bit of blogging news. Lazygeek has this to say about < a href = “http://www.lazygeek.net/archives/2005/09/27/the_oscar_comedy_redux_.html/”>Paheli, and GreatBong’s take on how the movie must have been selected by the panel. Paheli must have been selected by the jury http://moremovies.rediffblogs.com/ […]
[…] And here is something about whether development can take place at a low cost. Prof Sadagopan looks at how airlines are targeting the second-tier cities in India. […]
Shashikant, the simputer has been on again off again for such a long time now… wonder if it will ever take off…?
[…] Where is development headed? A time to reflect on development, the 100 USD laptop and emerging rural markets. […]
Good post, I wrote about 100$ laptop a while back in april[here]. But if I where to put my money on how to bridge the tech divide it would be on Neil Gershenfeld[here & here] and his low cost Personal fabrication. As these Indian Express and Bussiness Week articles suggest they’ve have a greater rural application than low cost handhelds or laptops. You could listin to Neil Gershenfeld on ITconversations here, well worth your time.
Thanks Akshay, am headed to your links right now - have not read much about Neil G - time to remedy that… I personally believe in low cost tech concepts for development - how well the concepts are actually executed and marketed (if I can use that word here) is another story - something that prof Abi has doubts about - and rightly so….